Bell Helicopter is dropping “Helicopter” from its company name to reflect that it’s more than just a chopper manufacturer, according to a Feb. 22 company announcement.
And with that change, Bell has a new logo.
The name change shows the company’s evolution from a helicopter company into something broader and more innovative. Bell doesn’t want to just be seen as a helicopter company but as a company that is redefining flight.
“Bell has always been about more than just helicopters,” company president and CEO Mitch Snyder said in a statement. “Our team has spent the past 80 years pushing the boundaries of flight and now we will accurately reflect that quest.”